![]() ![]() ![]() These efforts around AI, coupled with fresh cost cuts, are expected to drive margin expansion this year for Pinterest in the face of an ad sales market that Ready says is still "choppy." And we are able to have our AI act upon billions of interactions from pinners that make these product associations, which is very different than what you'd find on any other social media platform or really any other shopping platform." And for Pinterest, we have hundreds of millions of pinners that come to Pinterest every day and curate what a great outfit looks like, what a great room design looks like in a certain aesthetic. "The AI is only as good as the signal that it acts upon. "I think a lot of this discussion about AI has missed how important it is in what signal the AI is acting upon," he said. Ready explained that further refinements to Pinterest's AI will be key to unlocking the platform's potential. ![]() Pinterest CEO Bill Ready (right) says AI will be key in unlocking value from the social media platform. ![]()
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